Coach’s Spring 2025 collection didn’t just debut—it took over, hijacking the Spur on New York’s edgy High Line with a runway that felt as raw as the city itself. Creative Director Stuart Vevers is no stranger to reinventing American fashion, but this season, he flipped it on its head. Think classic navy blazers spliced and stretched, blown-up pinstripe suits that break all the rules, and ‘60s candy-coloured minis cut down to daring micro lengths. These aren’t just updates on heritage staples; Vevers shredded them, pieced them back together, and injected them with a defiant attitude. Proportions are exaggerated, silhouettes are daringly off-kilter, and everything radiates a rebellious energy. It’s a loud, in-your-face redefinition of what “luxury” even means—this time, it’s all about individuality, edge, and raw personality.
Vevers has made it clear—Spring 2025 is about breaking the mould. His vision for Coach feels subversive, yet deeply personal. There’s nothing predictable here. Archetypal pieces—those navy blazers, chinos, and pinstripe suits—are pushed to their limits, slouched, slashed, and reimagined with an almost chaotic energy.
The result is a wardrobe that doesn’t follow the rules of refinement but instead revels in rebellion. Hemlines are cut dangerously short, tailoring is tweaked to feel mismatched yet intentional, and there’s a sense of playful irreverence in every look. These clothes aren’t meant to be pristine; they’re made to be lived in, personalized, and injected with the wearer’s own attitude. Vevers sums it up perfectly: “real clothes for real people.” But this season, those people are street-smart and don’t care about playing it safe.
Coach’s latest offering is a tribute to the vibrant chaos of New York City itself, where nothing is perfect, but everything is alive. The entire collection pulses with that energy—playful, bold, and brimming with personality. Vevers has crafted a wardrobe for the kind of person who walks the line between polished and punk, nostalgia and modernity. American icons like blazers, chinos, and denim aren’t just reimagined—they’re broken down and rebuilt for a generation that values authenticity above all.
The vibe? Unapologetically playful and chaotic, with Coach’s signature craftsmanship woven into every exaggerated stitch. This is American sportswear, but not as we know it. This is Vevers’ version—unruly, adventurous, and entirely on its own terms.
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Photography Isidore Montag
Words by Jheanelle Feanny
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