The Hair Edit: How to Achieve Healthier Hair
- Vingt Sept
- 8 hours ago
- 20 min read
Healthy hair is often treated as though it has one universal formula: wash it less, use a good shampoo, avoid too much heat and hope for the best. In reality, hair health is considerably more personal. What works for one person dealing with breakage may not help someone trying to encourage growth, and the routine that keeps fine hair fresh between wash days may be completely wrong for a dry, overprocessed mane.
Our hair also has to keep up with our lives. There are mornings when there's barely time to brush it, long-haul flights that leave it dry and static, nights when we want it to look its best, and those stretches between washes when a quick fix is required. Then there's the more persistent concerns, from an oily scalp and thinning hair to damaged lengths that have endured years of colour, extensions and heat styling.
So rather than offering another list of products that promise universally perfect hair, we have approached healthier hair from every angle. From scalp care and Ayurvedic rituals to technology designed to minimise breakage, treatments for seriously dry lengths and clever products made for life on the move, each recommendation has a particular problem to solve. Because healthier hair isn't about following someone else’s routine. It's about understanding what your hair needs now, and finding the right tools to give it exactly that.
Philip Kingsley
For thinning, fragile or shedding hair
When it comes to hair health, Philip Kingsley is unusual because it grew out of trichology rather than beauty retail. Its specialist clinics have spent decades treating hair and scalp concerns, from excessive shedding and reduced density to scalp conditions, with that expertise informing the products themselves. For anyone concerned about hair loss or thinning, this makes it a particularly credible place to start.
The Density Discovery Collection is designed specifically for fine, fragile and thinning hair, with the Density Thickening Duo formulated to strengthen strands, reduce breakage and create the appearance of greater volume. The Discovery Collection is a useful introduction to the regime, while the Body Building Shampoo & Conditioner are suited to those wanting lightweight volume rather than specifically targeting hair loss. And for hair that feels weakened or depleted, the cult Elasticizer TM Deep-Conditioning Treatment provides a deeper treatment designed to improve elasticity and resilience.
Why it is unique: The real strength is the combination of trichological expertise and haircare. If shedding or thinning is persistent, another shampoo may not be the answer. Philip Kingsley's clinics offer professional assessment alongside the products, making this a brand that encourages you to understand the condition of your hair and scalp rather than simply disguise it.
Oribe
For overprocessed hair that has lost its softness
We have a saying at HQ: “Oribe all day.” It's a brand genuinely loved for its ability to transform even the most lifeless hair, and the Gold Lust Repair & Restore range is a perfect example of why.
Bleach, colour, heat styling and years of brushing can leave hair feeling dry, rough and increasingly difficult to manage. Oribe’s Gold Lust Repair and Restore Shampoo & Conditioner are designed specifically for that kind of damage, combining a Bio-Restorative Complex with amino acids, argan oil and botanical extracts to cleanse, replenish moisture and help reinforce the hair fibre without leaving it weighed down.
For hair that needs more than conditioner can provide, the Gold Lust Transformative Masque takes the treatment a step further, with a rich formula designed to rebuild and fortify each fibre, improve elasticity and restore softness, shine and body to dry, overworked hair. It's the product to reach for when your lengths have started to feel more like straw than silk.
Why it is unique: Gold Lust approaches damaged hair as something to be restored rather than temporarily disguised. Oribe reports that 91% of users in a seven-day consumer panel saw an improvement in the appearance of their hair, while 82% felt damaged ends were more reinforced and sealed. For hair that has been through too much colour, heat or chemical processing, this is a particularly effective repair ritual.
K18
For hair that has been pushed to its limits
There comes a point when hair stops feeling merely dry and starts to feel genuinely compromised: it becomes brittle, loses its elasticity and seems to snap far more easily than it once did. K18 takes a different approach to repairing that damage, using its patented K18PEPTIDE™, a biotech-developed peptide designed to penetrate the hair shaft and reconnect broken polypeptide chains and disulfide bonds. Rather than coating damaged hair to make it temporarily feel smoother, the technology is designed to work within the fibre itself.
The Leave-In Molecular Repair Hair Mask is the hero, taking just four minutes and requiring no rinsing. The Damage Shield Protective Shampoo and Conditioner help protect against ongoing damage, while the Molecular Repair Hair Oil smooths, strengthens and helps reduce frizz. Together, they form a system designed for hair that has been repeatedly compromised by chemical processing and heat.
Why it is unique: K18 has made hair repair about more than softness. Its molecular approach is particularly interesting for severely processed hair because it's designed to address some of the structural damage behind brittleness and breakage, rather than making the surface feel healthier. For anyone whose hair has reached the point where another conditioning treatment isn't enough, K18 becomes particularly compelling.
Sally Beauty
Available at Sally Beauty for hair that needs repairing and strengthening: For those who know where the professionals shop
There's a reason Sally Beauty has become an institution in the hair world. Founded in New Orleans in 1964 and established in the UK in 1987, it was built around professional hair and beauty, but unlike many trade suppliers, you don't need to be a stylist to shop there. Today, it gives everyone access to the brands, tools and treatments used in salons, alongside trained staff, regular offers and, on selected products, larger professional formats.
The BaByliss PRO Heated Ceramic Rollers create volume and movement without repeatedly clamping the hair between hot plates or wrapping it around a concentrated heat source.
For chemically or heat-damaged hair, Olaplex No.3 Plus Complete Repair Treatment uses the brand’s bond-building technology to help strengthen compromised hair and reduce breakage. Follow with Olaplex No.4 Bond Maintenance Shampoo and No.5 Conditioner, designed to help maintain and protect those bonds between treatments. It's a useful combination for hair that has been coloured, bleached or regularly heat-styled.
Why it is unique: Sally Beauty occupies a useful space between the salon and the bathroom cabinet. It brings professional haircare into everyday shopping, with access to products that address the causes of damage rather than merely making hair feel temporarily smoother. For anyone trying to get healthier hair and products hailed by top-performing stylists, that distinction matters.
For naturopathy lovers and those whose hair needs nourishment from root to tip
When hair feels dry, lacklustre or generally in need of some attention, an oil can be one of the simplest ways to give it back some softness. Wilder Botanics’ Herbaceous Hair Oil combines 17 botanical ingredients, including amla, burdock root, nettle, horse chestnut, jojoba, argan and sesame oils, to nourish the scalp and condition the lengths. The blend is designed to leave hair feeling softer, smoother and more supple, while helping to restore shine to hair that has lost its lustre.
It can be used as a pre-shampoo treatment, massaged into the scalp and worked through the lengths before washing, or applied sparingly to damp hair as a finishing treatment. The combination of plant oils helps replenish the feel of dry hair, smooth the surface of the strands and reduce the rough, straw-like texture that can develop when hair is dehydrated. Used on the scalp, the massage itself can also make the ritual feel restorative rather than purely functional.
Why it is unique: The appeal is its versatility. It can be used when hair needs a deeper conditioning treatment, as a small amount through the ends for extra softness, or incorporated into a regular scalp massage. For anyone whose hair feels dry, dull or simply depleted, it's an uncomplicated way to put nourishment back into the routine.
For those who need to stretch a good hair day
There are days when washing your hair feels less like self-care and more like an unnecessary interruption. Batiste Dark Dry Shampoo is designed for exactly those moments, absorbing excess oil at the roots to refresh hair without water, while the hint of colour blends into dark brown and black hair. Unlike traditional dry shampoos that can leave a tell-tale white or chalky residue, the tinted formula is designed to disappear into the hair, making it particularly useful for darker shades.
The benefit goes beyond making hair look fresher. By absorbing oil at the roots, it can revive hair that has become flat or lifeless and help extend the time between washes, whether that means another day out of a blow-dry, a quick refresh before dinner or a solution when there simply is not time for a full wash. The colour can also help disguise visible root regrowth and stray greys, giving dark hair a more uniform appearance between salon appointments.
Why it is unique: Dry shampoo is hardly new, but finding one that genuinely works with dark hair rather than leaving a powdery cast is another matter. This is the clever part of Batiste Dark: it combines oil absorption and instant refresh with pigment, making it a particularly useful product for brunettes and black-haired people who want to extend wash day without making it obvious they have done so.
For those who want fine hair to look fuller
Fine hair can be perfectly healthy and still lack the density and body we want from it. Viviscal’s Hair Thickening Shampoo is designed for exactly that, gently cleansing the scalp while helping strands appear fuller and healthier. The formula contains biotin, keratin, marine collagen and seaweed extract, ingredients selected to condition and strengthen the hair while giving fine strands more substance.
Used with the brand’s Strengthening Conditioner and Thickening Serum, it forms part of a fuller-hair routine rather than relying on styling products to create temporary volume. The shampoo helps remove oil and build-up that can weigh fine hair down, while keratin and conditioning ingredients help smooth and strengthen the strands, reducing the breakage that can make already-fine hair look even thinner.
Why it is unique: Viviscal approaches fine hair from both sides: making the existing strands look fuller while supporting their strength and condition. For anyone whose hair is fine rather than necessarily thinning, it is a useful distinction, because the goal here is not to promise new growth but to make the hair you have look thicker, stronger and more substantial.
JÖRD
For those concerned about shedding and wanting to support hair growth at the scalp
Hair growth starts at the scalp, and that is the thinking behind JÖRD, created by award-winning hairstylist Matthew Curtis alongside scientists working in plant stem-cell technology. Its Hair Growth Serum is designed to support the scalp environment while addressing shedding, density and hair quality.
The lightweight, fragrance-free formula combines Capilia Longa, derived from turmeric stem-cell extracts, with Elaya Renova, derived from olive stem cells, alongside peptides and plant exosomes. JÖRD says these actives are designed to support the hair growth cycle, improve scalp hydration and help maintain the anchoring of the hair fibre.
The Growth Ritual Derma Roller takes the routine a step further. It has 540 titanium microneedles at 0.75mm, creating tiny channels across the scalp. JÖRD says this can stimulate the scalp's natural repair response and circulation, while also helping the serum penetrate more effectively. The brand recommends using the roller once or twice a week, followed by the serum, while the serum itself is designed for daily use. Because microneedling penetrates the skin, hygiene matters: the roller needs to be properly disinfected before and after use, and it should not be used aggressively.
Why it is unique: JÖRD is interesting because it treats the scalp as part of the haircare routine rather than an afterthought. The combination of a daily leave-in serum with targeted scalp stimulation makes this more of a hair-growth ritual than another product you add to the bathroom shelf.
For those who want to grow their hair long without sacrificing the lengths
Growing hair longer is only half the challenge. If the lengths are continually breaking, splitting, or becoming dehydrated, it can feel as though your hair never actually gets any longer. MONPURE approaches that problem from both ends with its Great Lengths Regime and Ceramide Complex Bond Repair Regime, creating routines that focus on the scalp and follicles while also protecting the hair that has already grown.
The Great Lengths Regime is a four-step system combining a Clarifying Scalp Scrub, Strengthening Silk Protein Shampoo, Strengthening Essence-Conditioner and Follicle Boost Hair Density Serum. The scrub removes build-up to prepare the scalp, while the shampoo and conditioner strengthen fragile strands and the serum targets the scalp and follicles. MONPURE says an independent four-week user trial found that 87% of testers noticed less hair fall and 80% felt their hair was stronger.
Then there's the Ceramide Complex Bond Repair Regime, which takes care of the other side of the equation. Its four-step system uses ceramides, amino acids and argan oil to rebuild broken bonds, replenish moisture and leave the hair smoother and more resilient. For anyone trying to retain length, that matters: stronger, better-conditioned lengths are less likely to succumb to the breakage that can undo months of growth.
Why it is unique: MONPURE understands that longer hair isn't just about encouraging growth; it's about retaining what you grow. By pairing a scalp and follicle-focused regime with a dedicated bond-repair system, it addresses the journey from root to ends rather than treating length as an afterthought.
RITUALS
For those whose hair falls flat before the day is over
Fine hair does not necessarily need more product; it needs the right kind of conditioning. Rituals Volumising Shampoo & Conditioner are designed to cleanse and condition without leaving the hair feeling heavy, helping create more body and movement while keeping strands soft and manageable. For hair that tends to collapse at the roots or look flat shortly after styling, that lightweight approach can make a noticeable difference to how full the hair looks.
For days when hair needs more than volume, the Phyto Keratin Recovery Hair Mask provides a deeper conditioning step. Phyto Keratin is designed to help reinforce the feel of weakened hair, while the mask helps restore softness and smoothness. Used periodically rather than after every wash, it's a useful counterbalance to a volumising routine, particularly when fine hair is also prone to feeling dry or fragile.
Why it is unique: RITUALS recognises that volume and healthy-looking hair do not have to be opposites. The shampoo and conditioner create lift without making the hair feel stripped, while the recovery mask gives lengths the nourishment they need. It's a good routine for anyone who wants movement and body without sacrificing softness.
LUSH
For those who want a hair primer that does more than prime
Super Milk has become one of LUSH’s most recognisable haircare products for good reason. The Super Milk Shampoo, Conditioner and Conditioning Spray work as a three-step routine for hair that needs softness, hydration and manageability, but it's the spray that makes this collection particularly interesting. Used as a hair primer, it can be misted through damp hair before styling to help detangle, soften and prepare the lengths, making them easier to brush and style.
The Super Milk Shampoo and Conditioner build the foundation, cleansing and conditioning hair while leaving it soft and manageable. The Conditioning Spray can then be used between washes or before styling, particularly on hair that knots easily or feels rough through the lengths. For anyone who regularly blow-dries, straightens or curls their hair, having a conditioning layer between washing and styling can also help hair feel smoother and easier to work with.
Why it is unique: LUSH has taken the idea of a hair primer and made it feel much more like skincare. Rather than waiting until hair is damaged and reaching for a repair treatment, Super Milk becomes part of the preparation stage, conditioning the hair before you brush, style or reshape it. It's particularly useful for anyone whose biggest daily battle is tangles, roughness and unruly hair before styling.
Innersense Beauty
For those whose scalp needs a reset
Healthy-looking hair starts with the scalp, and Innersense’s Renew Scalp Hair Bath and Renew Soothing Conditioner take a particularly gentle approach to getting it back into balance. The Hair Bath is formulated with ingredients including salicylic acid, hyaluronic acid and seaweed extract, helping to cleanse away build-up while supporting hydration. The Soothing Conditioner follows with a blend designed to moisturise and calm the scalp while conditioning the lengths.
For hair that needs more intensive care, the Repair Hair Mask adds a deeper treatment step. Rich in plant-based oils, butters and proteins, it's designed to strengthen and replenish dry, damaged hair while improving softness and manageability. Used alongside the Renew routine, it means the scalp receives attention without neglecting the lengths, which can often need just as much care.
Why it is unique: Innersense approaches hair health from the scalp down, rather than treating the scalp as an afterthought. The combination of a cleansing scalp treatment, soothing conditioner and intensive repair mask makes it a useful combination for anyone whose hair feels compromised but whose scalp also needs more thoughtful care.
For hair that breaks when you brush it
Sometimes damage isn't coming from colour, bleach or heat. It's happening at the bathroom mirror, when a brush catches a knot, and we pull through it anyway. The Manta Hair Ultra Gentle Detangling Brush was designed to make that process considerably kinder, with flexible bristles that move with the contours of the head rather than dragging rigidly through the hair. The result is a gentler way to detangle, particularly for wet, fragile or easily knotted hair.
Its flexibility is the clever part. The brush moulds around the scalp and adapts to the shape of the head, while the soft, flexible teeth separate hair rather than forcing their way through tangles. Used from the ends upwards, it can help reduce the pulling and snagging that can contribute to unnecessary breakage. It can also be used on wet or dry hair and is suitable for all hair types and textures.
Why it is unique: Manta has reconsidered something most of us barely think about: how we brush our hair. Rather than making the brush firmer or adding more technology, it makes it more flexible. For anyone who finds strands on their brush after detangling, or whose hair becomes particularly vulnerable when wet, changing the tool itself can be one of the simplest ways to be gentler with the hair you already have.
Remi Cachet available exclusively through Additional Lengths
For those who wear hair extensions
Hair extensions require a slightly different approach to aftercare. You want to keep the scalp and roots fresh, but you also need to be mindful of the bonds and attachments that hold the extensions in place. Remi Cachet Dry Shampoo, available through Additional Lengths, has been developed specifically for extension wearers, using ultra-fine rice starch to absorb excess oil and odour while refreshing the hair without the chalky residue that can make some dry shampoos obvious.
The lightweight mist is designed to add lift, texture and freshness while helping extend the time between washes, which can be particularly useful when washing and styling extensions requires more care. There's a translucent version for lighter hair and a brunette mist for darker shades, so the formula can blend more discreetly into the hair.
Why it is unique: Most dry shampoos are designed with natural hair in mind. This one starts with the needs of extension wearers, where freshness, volume and careful aftercare have to work together. For anyone investing in extensions, the right maintenance products can make a significant difference to how polished they continue to look between salon appointments.
For those who want perfectly polished hair in seconds
Some hair problems require a treatment; others need a tiny amount of product in exactly the right place. The Mango & Coconut Sleek Stick is designed for the latter, gliding directly over flyaways, edges and frizz to smooth them into place without having to redo an entire hairstyle. Its wax-based formula is enriched with mango and coconut extracts alongside argan, avocado and olive oils, helping create a glossy, conditioned-looking finish while keeping stray hairs under control.
It's incredibly handy for slicked-back styles, ponytails, buns and polished updos, where even a few escaping hairs can make the difference between intentionally undone and unfinished. The stick format also means you can target individual areas without coating the whole head, then reapply throughout the day when needed.
Why it is unique: This is precision haircare rather than another product for the entire head. The compact stick puts control exactly where it is needed, making it particularly useful for finishing a hairstyle, taming baby hairs or smoothing frizz before heading out. It's the sort of small addition to a hair kit that can make a hairstyle look catwalk-ready with very little effort and, importantly, without the need to wash your hair afterwards.
ghd - Rehab, Sculpt & Wave
For those who refuse to choose between healthy hair and good styling
There's a point where haircare and hair styling need to work together. ghd’s latest collection approaches that relationship from both directions, with Rehab Split End Sealer and Rehab Damaged Hair Repairer Spray designed to strengthen and protect compromised hair, while the new ghd Sculpt Interactive Hair Straightener and ghd Wave Triple Barrel Waver are designed to create polished results with more considered heat technology.
The Rehab Damaged Hair Repairer Spray is a heat-activated leave-in treatment containing an amino acid complex, designed to smooth the cuticle and improve the feel and resilience of damaged hair. ghd reports up to 99% less hair breakage in testing. The Rehab Split End Sealer takes a more targeted approach, using heat activation to smooth and seal the appearance of split ends for up to 10 washes. Neither replaces cutting genuinely split hair, but both are useful for improving the look and feel of fragile lengths.
Then come the tools. ghd Sculpt uses AI-powered Heat-Adapt technology to adjust temperature in real time, while its 26mm ultra-gloss plates are designed to create straight styles, waves and curls with fewer passes. The ghd Wave uses three barrels at a controlled 185°C to create loose, uniform waves, with ghd reporting two times less frizz and no extreme heat damage in its technical testing. It's still heat styling, so protection and sensible use remain essential, but the technology is designed to make the process more controlled.
Why it is unique: ghd understands that telling people to stop heat styling is rarely realistic. The more useful question is how to make styling smarter and more protective. By pairing heat-activated repair treatments with tools that actively manage their styling temperature, the collection acknowledges that healthy hair has to fit into real life, including the nights when you still want the perfect wave or sleek finish.
L'Occitane
Intensive Repair: For those whose hair has become dry, brittle and prone to breakage
When hair starts to feel rough, brittle and difficult to manage, the answer is often not another styling product but a routine designed to improve the condition of the fibre itself. L’Occitane’s Intensive Repair Shampoo, Conditioner and Hair Mask are formulated for dry and damaged hair, combining plant proteins with sunflower phytoceramides and a five-essential-oil complex of angelica, ylang-ylang, sweet orange, lavender and geranium. The aim is to strengthen and smooth the hair fibre while restoring softness and flexibility.
The Shampoo provides the everyday foundation, cleansing while helping protect hair from the effects of heat styling and chemical treatments. The Conditioner focuses on the lengths, helping detangle, soften and smooth, while the Hair Mask provides a more intensive treatment once or twice a week. The mask also contains vegetable ceramides and hydrolysed plant protein, designed to nourish dry, brittle lengths and improve their resilience.
L’Occitane’s testing also showed that after 28 days, 52% of participants reported less visible split ends with the shampoo, while 91% said their hair felt less fragile after one month.
Why it is unique: The strength of the range is its consistency. Rather than relying on one intensive treatment when damage has already occurred, it builds repair and protection into every stage of wash day, making it useful for hair that is continually exposed to colour, pollution, heat or stress.
For those noticing a widening part or thinning around the hairline
When thinning starts to become noticeable, it's often the hairline or parting that gives it away first. Scandinavian Biolabs’ Bio-Pilixin Activation Serum is designed to target the scalp environment and support the hair growth cycle, using Capilia Longa, a turmeric-derived active, alongside niacinamide, caffeine and the brand’s HotFlux warming compound. The aim is to support the follicles while helping create the conditions for stronger, fuller-looking hair.
For more targeted areas, the Bio-Pilixin Hairline Booster uses a small six-ball roller applicator that allows the serum to be worked precisely along the hairline, corners and temples with two lines formulated specifically for women and for men. It contains the same key Bio-Pilixin technology alongside caffeine and niacinamide, while the massage action is intended to support scalp circulation. Use daily for results with the serum left on for at least six hours before washing.
The brand's independent clinical testing reports that 93% of participants experienced a decrease in hair loss and 73% showed an increase in measured hair density, with visible changes reported from 45 days.
Why it is unique: The Hairline Booster is the clever addition. Rather than applying a growth serum broadly and hoping it reaches the areas of concern, its rollerball format makes precision targeting part of the routine. For someone beginning to notice changes around the temples, corners or parting, that makes the regimen feel considerably more considered.
Kama Ayurveda
For those who want to reconnect with the ritual of Ayurvedic hair oiling
Hair oiling is one of India’s oldest beauty rituals, and Kama Ayurveda brings that tradition into a modern routine with its Bringaras Scalp Hair Oil and Bringaras Hair Mask. The oil is built around bhringaraj, traditionally known as the ‘King of Hair’, alongside 12 other botanical extracts including indigo and balloon vine. Used as a pre-shampoo treatment and massaged into the scalp, it's designed to nourish the scalp, improve hair vitality and leave the lengths stronger, softer and more lustrous. Kama Ayurveda also reports that 97% of participants in a four-week, 33-person test noticed improved hair and 94% noticed a more comfortable scalp.
The Bringaras Hair Mask takes the ritual into the lengths, combining the Bringaras botanical blend with mango, shea and kokum butters, plant-based proteins and ceramides. It's designed to deeply nourish and reinforce the hair fibre, making it particularly suited to dry, damaged or coloured hair. The brand's testing also reported a 37% reduction in hair breakage after 28 days, alongside improvements in perceived nourishment and repair.
What makes this ritual particularly appealing is the time it asks you to take. Warm the oil between your hands, massage it into the scalp and work it through the lengths, leaving it for at least 20 minutes before shampooing. Follow with the mask after washing, leaving it on for five to ten minutes. It turns haircare into something slower and more intentional, rather than another product applied in a hurry.
Why it is unique: Kama Ayurveda has retained the philosophy behind traditional Indian hair oiling rather than extracting one fashionable ingredient and putting it into a contemporary formula. The result is a complete ritual that treats the scalp and lengths differently, combining centuries-old Ayurvedic practice with modern conditioning ingredients and testing.
For those who want to take persistent hair loss seriously
At the moment, it feels as though every conversation about hair loss leads back to minoxidil or some form of treatment for thinning hair. There's a point where changing shampoos and adding another serum to the bathroom shelf is no longer enough. HAIR + ME takes a more clinical approach, offering a personalised hair-loss service that begins with an online consultation reviewed by a UK-licensed Pharmacist Prescriber. Your medical history, pattern of hair loss and individual goals are assessed before a treatment plan is recommended, with treatment subject to dermatological approval.
What makes the service particularly interesting is that it's not built around one universal product. Depending on the assessment, treatments can include clinically established medicines such as minoxidil, which can stimulate hair follicles and help prolong the growth phase, while other prescription treatments may be considered where appropriate. HAIR + ME offers both topical and oral options, with treatment supplied as a subscription and ongoing clinical support available.
Why it is unique: HAIR + ME treats hair loss as a medical concern rather than a beauty problem. That distinction matters. Persistent thinning can have multiple causes, from genetics and hormones to nutritional deficiencies and medical conditions, so understanding why it's happening should come before deciding what to put on the scalp. For anyone who has been trying products without understanding the cause of their hair loss, the value here is the combination of assessment, personalisation and ongoing treatment.
OLAPLEX
For those whose curls need more hydration, definition and bounce
Curly hair has a structural disadvantage: every bend creates another point where the fibre can become vulnerable to dryness, frizz and breakage. OLAPLEX’s Nº.4CURL Bond Shaper Hydrating Curl Shampoo and Nº.5CURL Bond Shaper Hydrating Curl Conditioner have been developed specifically around that structure, using patented 3D Bond Shaper Technology to strengthen the internal hair structure while Hydra-Define Technology helps retain hydration and support curl definition. The result is hair that feels stronger and more conditioned while allowing its natural curl pattern to spring back more easily.
The conditioner adds an Oil Mesh Network to bind conditioning oils to the cuticle, giving curls greater slip, softness and manageability without weighing them down. Used as a system, OLAPLEX reports seven days of hydrated curls, 50% less frizz even in high humidity and 96% of users agreed that their hair was easier to detangle.
Then there is the Nº.7 Shine Serum Oil Mist, a super-fine oil mist designed for dry hair, post-styling or refreshing curls between washes. It adds shine and hydration while helping smooth frizz, and OLAPLEX's independent consumer perception study reported a 75% reduction in breakage after one week. It can also be used as a heat-protective finishing step, making it useful when curls are being diffused or restyled.
Why it is unique: This isn't a standard shampoo-and-conditioner routine that happens to work on curly hair. OLAPLEX has designed the system around the specific structure of curls, addressing strength, hydration and definition simultaneously. For curls that have become dry, frizzy or lost their natural spring, it offers a more considered approach to bringing the pattern back to life.
Words by Jheanelle Feanny
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